アシタノワダイから学ぶ戦略

YouTubeに投稿しているアシタノワダイというチャンネルがあるのだが、マーケティングが優秀と言うことで、むしろアシタノワダイが話題になっている。

これはアシタノワダイのアシスタントのなつみさんだが、このような女性を起用することで、動画の再生数を伸ばしている。

アシタノワダイ自体は単なるまとめサイトの流用なのだが、動画の前後にこういった女性を用いたり、企業案件の商品紹介に出演させることで収益を得ている。

単純にまとめを流す動画はあるものの、アシタノワダイはあらゆる情報をランキング形式にし、女性を登場させることで一線を画した動画チャンネルとして立場を確立しているのだ。

マーケティングの参考にしたいものを探している方は、アシタノワダイを見てみたらどうだろうか。

 

 

 

18 Replies to “アシタノワダイから学ぶ戦略”

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  2. The Zune concentrates on being a Portable Media Player. Not a web browser. Not a game machine. Maybe in the future it’ll do even better in those areas, but for now it’s a fantastic way to organize and listen to your music and videos, and is without peer in that regard. The iPod’s strengths are its web browsing and apps. If those sound more compelling, perhaps it is your best choice.

  3. The new Zune browser is surprisingly good, but not as good as the iPod’s. It works well, but isn’t as fast as Safari, and has a clunkier interface. If you occasionally plan on using the web browser that’s not an issue, but if you’re planning to browse the web alot from your PMP then the iPod’s larger screen and better browser may be important.

  4. Between me and my husband we’ve owned more MP3 players over time than I can count, including Sansas, iRivers, iPods (classic & touch), the Ibiza Rhapsody, etc. But, the last few years I’ve settled down to one type of players. Why? Because I was happy to find out how well-designed and fun to utilize the underappreciated (and widely mocked) Zunes are.

  5. If you’re still on the fence: grab your favorite earphones, head down to a Best Buy and ask to plug them into a Zune then an iPod and see which one sounds better to you, and which interface makes you smile more. Then you’ll know which is right for you.

  6. Sorry for the huge review, but I’m really loving the new Zune, and hope this, as well as the excellent reviews some other people have written, will help you decide if it’s the right choice for you.

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